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ServiceTitan Unveils How Data And AI Will Change The Home Services Industry
Pantheon 2022 was all about the data and ServiceTitan’s newest addition Titan Intelligence (ti): AI for the Trades. At Pantheon 2022, ServiceTitan answered one of the most popular questions home service operators ask: What should I charge for a diagnostic service call? According to ServiceTitan’s VP of Customer Experience, Tom Howard, it’s definitely not $0. Booking rates go up when you charge something versus…
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Marketing in a Black Swan Event
These are difficult times. Of course, you already know this. Everyone knows this. We’re going through a global pandemic the likes of…
Facebook Posts vs. Boosted Posts vs. Facebook Ads
It’s widely known that Facebook is the largest and arguably most influential social media platform in the world. However, the types of…
The Proactive Approach to Reputation Management
Over the last few weeks, we’ve shared our advice on how to best react when your business’s online reputation is at risk.…
Google vs. Yelp vs. Facebook Reviews: What are the Differences?
Online reviews for local businesses can primarily be found in one of the big three review hosting sites: Google, Yelp and Facebook.…
Taking Your Review Responses Out of This World
Getting reviews for your company is very important, but so is your company’s response to those reviews. According to BrightLocal, 30% of…
What Negative Reviews Can Teach a Business Owner
No business likes to get a negative review, but the reality is, no business is perfect. Even companies known for having exceptional…
Top 5 Mistakes You Can Make When Managing Your Online Reputation
Online reputation can make or break a business. A local business with high brand awareness and numerous positive reviews is going to…
Is LinkedIn a Good Platform for a Home Service Company?
If you have ever wondered if you should start up a LinkedIn page for your home service company’s social media ventures, the…
Why Is Our Content Not Being Seen On Facebook?
The past couple of years have brought a lot of changes to our technology-driven world. Some of these changes were positive, and…
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