Get To Know Katie Stone
Katie Stone is an accomplished SEO Lead at Leadhub, where she specializes in local SEO for clients in the home service industry. She joined Leadhub as an intern in 2017 and quickly progressed to a full-time position in August 2019. Throughout her tenure, Katie has honed her expertise in all aspects of local SEO, including on-page, off-page and technical strategies.
Katie’s Journey From PR To SEO
Katie’s background is in the Public Relations industry. In 2018, Katie graduated summa cum laude from Texas State University with a bachelor’s degree in Public Relations and Mass Communication. She worked in the PR industry while interning and freelancing for Leadhub, but she found her passion in SEO and used her skills in PR to give her a boost in the SEO space.
SEO Success
As a self-proclaimed “data-nerd,” Katie continuously strives to identify innovative SEO tactics and strategies based on her clients’ performance. Her valuable marketing insights have been featured in publications such as Featured and Digital Marketing Interviews.
Actively involved in SEO forums and groups, Katie stays up-to-date with the latest industry trends and discussions through communities on X and Facebook. To further enhance her SEO knowledge, Katie attended the 2023 MozCon in Seattle.
She’s honored to share her hard-earned knowledge about SEO strategies, as seen in her brightonSEO presentation, “Put the searcher first: content strategy using GSC”, in 2024. She hones in on one of the many techniques she’s mastered to drive SEO performance: effectively unlocking your web content’s full SEO potential by utilizing GSC to practice “Query Listening” and identifying content development opportunities that directly answer searchers’ queries.
Personal Passions
When she isn’t digging into her beloved charts and graphs, Katie enjoys photography, reading, traveling and spending time with her rescue dog, Rosie.
If you would like to connect with Katie, you can find her on LinkedIn and X.
