Sylvia is a seasoned media planning and buying professional with experience in local, regional and national-level buys on both traditional and digital platforms. She excels at negotiating media to achieve client goals and maximize investment delivery. Her background also includes 10 years at JCPenney managing credit and catalog departments, and 5 years as an Admissions Supervisor at Fiesta Texas, overseeing front gate operations, ticketing and customer service.These experiences have provided her with opportunities to interact with customers and deliver excellent customer experiences.
In her free time, she enjoys reading, and is an avid streamer. She loves to binge-watch programs when she isn't spending time with her three beautiful granddaughters.