Google Business Profile: The AI-Ready 2026 Checklist for Home Service Pros
If you’re in home services, your Google Business Profile (GBP) is now the first—and often only—impression new customers get. With AI and…
Building Killer Sales Teams: Coaching, Culture & Closing
Authenticity Beats High-Pressure Sales. Talk Of The Trades Ep. 015 Episode Overview Great sales teams aren’t built by accident — and they’re…
Reviews Meet AI: The Reputation Strategy That Drives Growth
Your Reputation Means More Than Ever If you run a plumbing, HVAC or foundation company, you’ve probably noticed that Google isn’t showing…
How Spirit Animal Readings Are Transforming Workplace Culture at Leadhub
Creating Cultural Cornerstones: Talk Of The Trades Ep 007 At Leadhub, creating meaningful workplace experiences is more than just a goal —…
CRM Follow-Up Tactics That Actually Work For Contractors
Stop Losing Leads: Talk Of The Trades Ep 006 In the fast-paced world of home services, it’s not just about getting leads…
How Seasonal Emails Help You Stay Top-Of-Mind Year-Round
How To Plan Your Seasonal Email Game Most customers don’t think about your business until something breaks. By the time they’re ready…
Talk Of The Trades: DeepSeek, Super Bowl Ads, AI And Google Updates
Hot Topics In The Trades In this episode, we’re diving into some hot topics, including DeepSeek (DPC), AI-powered Super Bowl ads, major…
Why “Near Me” Keywords Don’t Always Work Near You
Local SEO For Home Service Businesses If you’ve ever searched for your business using “near me” keywords only to find that you’re…
How Long Does SEO Take?
Search Engine Optimization For Home Services If you’ve ever started an SEO campaign and found yourself wondering, “How long is this going…